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Web
Copywriting: Web Copy Tips /
Web Copy & Internet
Marketing Resources
WritingCopy for the
Web
an Allure Core
Expertise
Your website content is KING! That's what
sells! Don't leave it to
chance.
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When
it comes to the World Wide Web ...... Surely you've heard the
expression "CONTENT IS KING"
Well
my friend ... let me tell you .... You'd better believe
it is! Your
web site copy must be
interesting, informative, dynamic, and motivating ... and most
of all if you're promoting or selling any kind of
products or services, it must be compelling and highly
persuasive! Further it needs to be enhanced and
optimized for the search engines. Keyword rich and
properly formated website copy is a major element in driving
targeted prospects to your
website. |
Great Web Copy Will Out-Perform
a Mediocre or Even Great Web Design Look and Feel in a
Heartbeat !
Web copywriting is a bit
different then writing it for traditional media such as newspaper
ads, classified ads, etc ... For some reason or another,
people surfing the web looking for a certain service or product
are motivated to buy in a different way than traditional
advertising. A lot is the same but the subtle differences can
make a big difference in your web visitor’s decision to proceed with
an actual purchase. A
lot has been discussed about this and the academics have found the
reasons why people buy is due to the influence of
psychologically motivated web site copy.
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A
lot has to do with the stigma that still exists to some degree
of security fears. Although this is generally not an
issue any longer on the Internet, people still need a great
deal of motivation to go ahead and give out their credit
card information online and purchase a product or
service. Knowing the web
copywriting psychology behind web surfers decisions on
whether to buy or not and how to overcome and write copy
for the web that compels a prospect has become
a unique expertise.
There
are many publications, software, and products that teach the
art of web site copywriting and many are
highly recommended and are composed by web copy industry
experts. Many of our copywriters have learned this
art and studied under web copy masters such as Yanik Silver,
Dr. Jeffrey Lant, and Dr. Ken Evoy. These three
guys without question are the all-time leaders in the
field of web copywriting and Internet marketing techniques and
strategies, and have been since the inception of the
World-Wide-Web version of the Internet in
1994. |
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Their
web copy products are the webs all-time best sellers ..... Products
like Web Copy
Secrets which is a 6 hour interview and discussion session where
Yank and 6 other Internet Copywriters and marketing experts uncover
all their secret strategies to making million on the Internet by
virtue of their web copy. This is an amazing program and he
guarantees it to work.
A
couple other of Yanik Silver's programs like Copywriting Seminar in
a Box an unbelievable series of videos, manuals, and
CD-ROMS, and Mind
Motivators .... Psychological tactics to capture more
profit on the web, also best sellers, are sure to give you all the
web copy tips, strategies and techniques you need to write winning -
killer sales copy. Although a bit pricy, Yanik's programs are
worth every single penny. You'll never need to buy anything
else!
Writing Web Copy That Drives Targeted
Traffic and SELLS is Our Marketing Team's Core
Expertise
In
early 1996 the Web Copywriters at Allure began researching this
art. We have studied web content writing under the web copy experts
like Yanik Silver, Dr. Jeffrey Lant, and Dr. Ken Evoy and over
the years our copy experts have mastered the art of persuasive
copywriting for the Internet. We have learned the art of
writing copy and content that "Pre-Sells" even before
your visitor has viewed your actual offer. This
tricky little strategy works everytime. Pretty amazing
technique ... huh?
Translating
"Words That
Sell" Into Powerful Online Sales Letters
Can Make or Break a Website Sales Campaign.
ALLURE
Media Group employs a network of web copywriting
experts that specializes in writing web site copy content and
direct sales letters for Internet campaigns. ALLURE'S
writers proven strategies sell and sell, time and time
again. Their compelling messages have accelerated many
would- be dying website campaigns into winners.
Don't take any chances when it comes to your
copy. It's literally the most critical element of your sales
machine online. If you want your products or services to sell
online, trust the copy to an expert. Just one wrong word in
the wrong place can mean the difference between success and failure
of your campaign.

View Our
Knowledgebase of Website Copywriting Tips
Recommended Web Copywriting
& Internet Marketing Resources for the DIY Web Copywriter &
Marketer GO
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